Google Analytics Add-on

By integrating Google Analytics with your Boom Event Calendar, you gain valuable insights into user behavior and engagement. This data can help you refine your offerings and enhance the overall user experience.

To activate the Google analytics add-on, you need to:

• Add it to your Calendar from the Add-ons store.

• Connect to your Google analytics account. 
• Choose Your Account and Resource

Understanding Pages, Accounts, and Resources

• Each page refers to a specific section of the application where you want to track user interactions. In the context of the Boom Event Calendar, pages include the widget element, single event page, registration page, and event pop-up element. Tracking page performance helps you understand how users navigate your site, which areas are most engaging, and where potential drop-offs occur.
• Account: This is the highest level in Google Analytics that organizes multiple websites or apps. It allows you to manage data and user permissions for different projects in one place.
• Resource: Each resource represents a specific website or app. In Google Analytics, this is referred to as  Property/Apps which represent specific websites or applications within an account. Each property has a unique tracking ID, enabling you to collect and analyze data related to that site or app, which helps you understand user interactions and enhance performance.

Available Tracking Pages

1. Widget Element

• Tracks all user interactions with the widget.

2. Registration Event Page

• Monitors user interactions on the registration event page, starting when a user clicks the registration button.

3. Single Event Page

• Tracks interactions on the single event page via link.

4. Event Pop-Up Element

• Analyzes which events users click on to open pop-ups for more information.